Tuesday, October 20, 2009

Also in attendance- Part 2

The hosting of sports events - whether large international events, or smaller niche interest events - has huge and long-lasting impacts on the local environment, economy and industry. "Sports: Career Opportunities for an MBA" would look to provide student managers with an insight into the strategic management of sports events of different scales and nature.

Mr. Anshul Bagai, an alumnus of 1997 batch, one of the first true Sports Marketers of IMT will share some insights gained from his commendable experience in the exciting field of Sports Event Management

Mr. Bagai did his schooling from Daly School, Indore. Thereon, he went on to complete B.Sc (Statistics) from Bhopal. He synchronously kept the ball rolling in terms of his accolades in sports. He proved his calibre being a national level player in squash and tennis. He made significant representation in cricket and golf as well.

In 1995, he joined IMT to pursue a diploma in Business Management. Here also his zeal for sports persisted and was the appointed as Sports Committee Secretary of IMT during this period. He contributed significantly in building up the sports infrastructure that IMT holds today.

After completing his PGDBM from IMT, he took forward his passion for sports at a professional level. He was associated with Tiger Sports Marketing Private Limited (TSM) for a year. Tiger Sports Marketing Pvt. Ltd is India’s No.1 golf event management company. The company holds the exclusive marketing and management rights of the Amateur Golf Tour and the Junior / Sub Junior Golf Tour, besides managing more than 50 corporate events in a year. TSM enjoys a major market share in all professionally managed golf tournaments. During his tenure with this company, he took the responsibility of managing and organising all golf events.Mr. Bagai was also involved in the setting up of the Asian Golf Association.

After a year’s experience with TSM, Mr. Bagai gained tremendous exposure in Sports Marketing and Event Management by working with All India Tennis Association for another year as a consultant.

Currently holding the position of a CEO with Soma Facilities dealing in facility management, Mr. Bagai continues to be actively involved in sports events management even now.

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